Relative Valuation: How Investors Use Multiples (P/E, EV/EBITDA)

Relative valuation explained: how investors value stocks using multiples like P/E and EV/EBITDA, how to compare peers, and common pitfalls.

What is relative valuation?

Relative valuation estimates fair value by comparing a company's multiples (like P/E or EV/EBITDA) to peers, industry averages, or historical norms.

Common multiples

  • P/E: price vs earnings (equity-based)
  • EV/EBITDA: enterprise value vs operating earnings (capital-structure neutral)
  • P/S: price vs revenue (useful when earnings are noisy)
Reason: context matters

A low multiple can mean undervaluation, or it can mean low growth / high risk. Use fundamentals and intrinsic value as a cross-check.

Compare valuation across stocks

Use tools to compare multiples and fundamentals, then validate with intrinsic value and margin of safety.

FAQs

Is relative valuation better than DCF?

They answer different questions. Relative valuation is fast and market-aware; DCF is more fundamental but more assumption-driven. Many investors use both.

What is the biggest pitfall with multiples?

Comparing companies with different growth, risk, or accounting profiles as if they were identical peers.

Related

Intrinsic Investor is for education and research only. Not financial advice.